Internet Business - The Tool That Generates Unlimited Prospects
Internet business or online business is simply business done through the internet.
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It is still business and hence, basic business principles such as honesty, integrity, and
customer satisfaction apply.
However, as with every business model, online business has peculiar rules that result in
business success if followed.
I will discuss those rules and principles for success as we move on.
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But first, why is there so much euphoria about online business? Why all the noise?
The simple reason is because it is the perfect business model.
The internet allows you to run your business hands-free. It gives you the rare opportunity
to automate virtually all the processes involved in running a business.
When set up properly, an online business . . .
delivers the marketing message automatically to prospects
delivers the message consistently and repeatedly
accepts payment for goods and services automatically
delivers purchased goods to customers automatically and
thanks customers automatically after the purchase is make
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And all of this happens whether the store owner is awake or fast asleep. And it doesn't matter
what time of day it is. Your online store is busy selling for you even if it's 2.00am . . . 24/7.
The beauty of having an automated online marketing system is that it repeatedly and consistently delivers
the same message to prospects regardless of whether they are 1000, 10000, 1000000, or even
1,000,000,000.
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Bottom line.
You can run your own internet business from your home . . . no need to get an expensive office or
salespeople who will put a hole in your pocket. And you can set up your online business at a fraction
of the time and cost it takes to set up a standard offline store.
That's not all.
Your highly trafficked web site will generate unlimited leads and prospects day after day, month
after month with no additional investment on your part.
No wonder there is mad rush to get online! No wonder home based internet business has become the
most sought after business model today!
But wait. Stop and evaluate the realities on ground.
The bad news is that over 95% of online businesses fail within the first 18 months of operation.
Why?
They lose money because they follow the wrong process and use the wrong tools.
They jump at every internet business opportunity making the rounds
They fall for the smooth talk of high yield investment sponsors
They fail to use the right internet marketing system configured for small business and
They spend insane amount of money on web design when all they need is a small business web
host who understand the net
Want to succeed online?
Do the right things and follow the proven steps to internet business success.
So, what are the steps to running a successful online business?
1. Determine the subject you're passionate about. This will be your business, if you already have
an offline small business you're passionate about.
2. Brainstorm the net to find specific keywords surfers use to search for information related to
your niche or business and build your site around those keywords. Don't build a web site without
first brainstorming to find the relevant keywords!
3. Get a web site. You can design the web site yourself with Site Build It! or get a professional
web site designer to design your web site for you.
4. Get a good small business web host to host your web site on the internet
5. Ensure the webmaster or web designer you choose to design your web site is one that is good
in copywriting . . . someone who can write attention grabbing copy that pulls the visitor and compels
him or her to take action. Ask to see some of his previous work for other clients.
5. Search engine optimization - Ensure your web pages are optimized for search engines by writing
keyword focused content pages
6. Ensure your web site is based on the proven
C-T-P-M
approach
7. Market your online business through proven internet marketing techniques like . . .
email marketing
ezine advertising
article submission
blogging
link exchange (value exchange)
press releases
free ebooks
Invoke the power of viral marketing
pay-per-click search engine advertising etc
The
internet marketing strategy
outlined above for building and marketing a web site or web business have been proven over and over again.
Do you really want to succeed with your internet business?
If yes, follow the proven steps above to increase your return on investment. Start NOW.
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Building A Successful Internet Business
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