Targeted Web Site Traffic - How To Get Targeted Web Traffic
Targeted web site traffic simply means you are reaching your target audience. It means people who visit your web site are people who need your products or services. And it has been proven that targeted web traffic or visitors convert more to paying customers than the reverse.
|This makes perfect sense. People part with their hard-earned money in exchange for goods and services they believe they need. And they choose products that they feel satisfies their needs.
So, besides developing a wonderful product or fantastic service, you also must market and advertise in such a way that you reach your target market.
Now, how do you get trageted web site traffic?
There are two ways:
1. Build a web site that is keyword focused. That is, your web site pages should be keyword focused content pages . . . pages that are written specifically to attract visitors who need your product or service
2. Advertise in Pay Per Click (PPC) advertising networks like Google Adwords or Yahoo! Search marketing using keywords that deliver targeted web traffic
|Method 1 is easy to do if you know how. It's difficult if you don't have the right internet business software tools. Fortunately, it's easy to learn and implement. This method delivers free web site traffic.
The downside is that it takes time for the process to kick off and start delivering visitors to your site. Using this method, it can take 6 months to one year to start getting substantial amount of traffic from the search engines.
The alternative is to implement method 2. That is, advertise.
Advertising in networks like Google Adwords or any other pay per click search engine brings instant traffic. You can start getting targeted web site traffic or visitors within minutes.
Unfortunately, it cost money. This is the route to go if the products or services you offer have high return on investment.
Combine both methods to leverage on the income generating power of your web site.
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